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AI-Enabled Full-Funnel
Growth Marketer

I turn customer insight into measurable growth—connecting product positioning, paid acquisition, CRO, analytics, and AI-enabled execution.

Philadelphia-based · Seeking remote U.S. opportunities

Best fit for:Growth Marketing ManagerProduct Marketing ManagerStartup MarketingDemand GenerationLifecycle Marketing
Selected Results

Growth work should be measurable.

A few of the outcomes I’ve helped drive across paid growth, ecommerce, lifecycle marketing, and funnel optimization.

23,600+
Paid leads generated in 2025
Generated through managed Google, Meta, and LinkedIn campaigns.
97%
Increase in monthly paid leads
Increased monthly paid leads from 1,288 to 2,537 while reducing cost per lead by nearly 30%.
~30%
Cost per lead reduction
CPL declined from $73.01 in January to $51.15 in December through campaign restructuring, audience refinement, and optimization.
3.8% → 10.1%
Paid channel conversion-rate improvement
Paid traffic conversion rate improved across the portfolio through campaign restructuring, landing-page optimization, and audience targeting.
CAPABILITIES

Growth from insight to execution.

I work across the full funnel, with the deepest experience in turning customer insight into stronger positioning, more effective acquisition, and better marketing systems. Product marketing is a particular strength: translating research into positioning, audience strategy, launch plans, lifecycle journeys, and acquisition programs.

CUSTOMER & PRODUCT STRATEGY

  • Audience research, segmentation, and persona development
  • Positioning, messaging, and GTM planning
  • CJMs, lifecycle strategy, and product launches

ACQUISITION & CONVERSION

  • Paid search and paid social
  • Campaign architecture and optimization
  • Landing-page, creative, and funnel experimentation

MEASUREMENT & GROWTH SYSTEMS

  • Analytics, tracking, and attribution
  • Performance reporting and testing frameworks
  • AI-assisted research, automation, and rapid prototyping
AI + BUILDER WORK

How I use AI in practice.

I use AI to accelerate research, build useful tools, improve marketing workflows, and help lean teams move from ideas to execution faster—while keeping strategy and judgment human-led.

BUILDING PRODUCTS

Video Survey Lab

Designed and launched a working video-research SaaS product that collects participant responses, generates transcripts, and uses AI to help researchers synthesize qualitative insights.

AI ProductSaaS MVPProduct Strategy
View case study
ACCELERATING RESEARCH

AI-Assisted Research and Strategy

Use structured AI workflows to organize research inputs, identify recurring audience patterns, synthesize qualitative findings, and accelerate persona and journey development.

Research SynthesisPersonasVoice of Customer
PROTOTYPING AND AUTOMATION

AI-Assisted Development and Workflows

Use tools including Replit, OpenAI, Claude, and automation platforms like n8n to prototype marketing tools, automate repetitive processes, and test new ideas without waiting for a traditional development cycle.

Rapid PrototypingWorkflow AutomationAI Tools
Jack Chacon
Open to work
About

I build the system behind the growth.

I’m Jack Chacon, a Philadelphia-based growth marketer who works across customer insight, strategy, execution, and analytics.

I’m drawn to messy marketing problems and promising ideas that need a practical path forward. I bring an entrepreneurial mindset, enjoy building from scratch, and look for smart ways to turn ambiguity into action.

I’m also obsessed with learning and growth—both my own and the people around me. I like sharing what I learn, helping teammates build confidence, and making serious work feel collaborative, low-ego, and enjoyable.

I’m currently pursuing an MBA with a dual concentration in Marketing and AI & Machine Learning at Villanova University while continuing to explore AI and launch SaaS product experiments.

Let’s Connect

Interested in working together?

I’m open to remote growth marketing, product marketing, startup marketing, demand generation, and lifecycle marketing roles where I can help teams turn customer insight into measurable marketing performance.

Philadelphia-based · Seeking remote U.S. opportunities